1trillion is roughly $2,500 per US resident. Let's just focus on the $383 billion from Google, Facebook and TikTok. That's still about $1000 (presumably per year) per US resident. First, I'm wondering what fraction of my income is flowing towards this business already. But second, you can be sure I'm not going to be willing to start paying $80 per month for AI services, no matter how good they are.
Then, on the other hand, you have a point. If we all start paying $20/mo, it could make a HUGE dent on the industry...
A very likely reason is that even if the total amount of ads shown by Meta and Google had suddenly declined by a lot (not saying they have, purely as a hypothetical), the actual humans in the adtech space would need time to adjust. It would take months for Mf&G's revenues to decline, but eventually enough advertisers would notice and adjust their on going business.
I see fewer ads as an absolute win. We left TV/cable for the internet to escape ads, we'll leave the internet to escape them again.
1trillion is roughly $2,500 per US resident. Let's just focus on the $383 billion from Google, Facebook and TikTok. That's still about $1000 (presumably per year) per US resident. First, I'm wondering what fraction of my income is flowing towards this business already. But second, you can be sure I'm not going to be willing to start paying $80 per month for AI services, no matter how good they are.
Then, on the other hand, you have a point. If we all start paying $20/mo, it could make a HUGE dent on the industry...
"So why is Google’s ad revenue doing so well?"
A very likely reason is that even if the total amount of ads shown by Meta and Google had suddenly declined by a lot (not saying they have, purely as a hypothetical), the actual humans in the adtech space would need time to adjust. It would take months for Mf&G's revenues to decline, but eventually enough advertisers would notice and adjust their on going business.
You live in a dream world where nobody is using an adblocker.